Staffing & Interns
Director, High End - Region 4
St. Louis, MO
Work with R4 Region Vice President and commercial leadership to regionalize our national High End and Craft strategy and lead Revenue Growth in the Super Premium partition.
Serve as liaison between R4, the Brewer’s Collective and High End Sales and Brand teams, and wholesaler High End sales lead to drive enhanced communication and alignment of Region plans.
Drive execution/alignment of National and Regional designated High End brand marketing/sales programs by coordinating communication, monitoring and tracking of A-B Field Sales and Wholesaler plans and execution.
Review priority wholesaler High End marketing plans and conduct structured market visits to drive wholesaler execution of High End market plans.
Conduct joint retail calls with RSD/KAMs on priority region retail accounts to drive High End distribution and retail execution.
Lead region efforts to enhance Region sales and wholesaler product knowledge expertise via brand training programs.
Own Goose Home Market plans in R4.
Bachelor's Degree required (MBA strongly preferred), with an emphasis in Business, Marketing or related field preferred.
3-5 years of experience selling/brewing in the High End beer/wine/spirits industry.
Advanced understanding of High End beer/wine/spirits industry dynamics, including complete understanding of beer styles, ingredients, etc.
Strong combination of analytical, administrative and selling skills.
Up to 30% travel required.
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